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Noted entrepreneurs and investors include: Jack Abraham, Michael Birch, Scott Belsky, Brian Cohen, Shana Fisher, Ron Conway, First Mark Capital, Kevin Hartz, Jeremy Stoppelman, Hank Vigil, and Fritz Lanman.Initially, there were several ways to register a new Pinterest account.Users will see prices, be able to select specific types of a product (like the color), and then they can tap the button to buy the product. In December 2015, Pinterest launched a new way for users to monitor price drops on buyable pins."When users save pins, they’ll get a heads up when a price drops in the form of an in-app notification and an email.Now that Pinterest lets marketers access the data, companies can view user comments on the product to learn how people like or dislike it.A 2013 study on Pinterest practices found that "repinning" was the most popular action by users, followed by likes, and lastly, commenting.They can follow other users' boards if they have similar tastes.The evolution of Pinterest is based on the shared interest of its users and relies on its members to produce the content.
In 2013, Pinterest introduced a new tool called 'Rich Pins', to enhance the customer experience when browsing through pins made by companies.
In 2014, Pinterest generated its first revenue, when it began charging advertisers to promote their wares to the site's millions of hobbyists, vacation planners, and do-it-yourselfers.